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.info Freedom Frenzy
by: Jennifer Chiera
Whether you're someone that registers domain names on a regular basis, or you're a person looking to register one domain name for your website or business, then it's likely that you've encountered the free .info registrations taking place at several registrars.
I've encountered a lot of debate regarding the free .info giveaways. Some think that this free rush will decrease the value of the domain extension, while others insist that no matter what the price, certain domains maintain value due to the high demand of the keywords.
The best thing we could do to maintain the value of the .info is to only register the extension appropriate keywords. I've seen a lot of random, and worse, profitless .info domain names being registered for the sake of being free. This doesn't really help the .info market, especially when I've personally come across several hundred domain names that match perfectly with the extension, and are still available for registration.
The .info should be used for exactly the purpose it was designed. For information. Anything else would just be impractical. It's not difficult to find worthwhile terms to match with the .info extension. Do some research. Visit your favorite directory and browse through for topics. I've found hundreds of available extension appropriate terms using this method. Forget the strategy you've been using to find .com's, and other such extensions. The .info is a very special extension, and should be treated as such.
This is not to limit you, quite the contrary. This is a great opportunity for many people to register valuable domain names at little to no cost whatsoever. If you spend a little extra time to find better registration choices, then it will pay off in the end. Rushing out to register the first thing that comes to mind for the sake of doing it won't benefit you, or anyone else in the end, especially come renewal time.
Another tip is to only register names that would be worth registering if you were paying out of your pocket for them. Also only register names that would be worth the renewal cost. Chances are if you avoid these two tips, it won't even be worth it to you to park your ineffective domains at a revenue bearing parking service. Think before you register. Be sure that there is a way that you can profit from this opportunity, whether it be in reselling, developing, or parking. Quick, thoughtless registrations of the .info are counterproductive, and should be avoided at all costs.
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