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[description], Story, any other text you want to use. Do I Need an RSS Feed? by: S. Housley
Do I Need an RSS Feed? RSS has been around for more than 10 years but has only recently become popular. RSS provides headlines and summaries of information in a concise and standardized way. Benefits for Publishers 1.) Avoid Spam Filters Statisticians estimate that 70% of the email transferred each day is spam (unsolicited email). With that statistic, even opt-in users risk losing valuable messages in the cesspool of spam. RSS feeds effectively nullify spam as an issue. Requesting feeds allow users to maintain complete control over the content they view. Users can easily opt-in and out of feeds that provide content of interest or importance. 2.) Expanded Reach RSS allows publishers to reach a number of new and different markets that typically are less crowded with competition. Many small businesses are often slow to adopt or learn new technologies, giving businesses that lead the way a competitive advantage. 3.) Content Syndication Syndication of feeds increases exposure. 4.) Repeat Visitors RSS is all about repeat visitors. Users who have previously visited a site often have a stronger connection to the site and are more likely to purchase or trust the information on the site. 5.) Free web traffic As the internet has evolved, many webmasters have found that what was once free traffic must now be paid for in order to sustain decent visitor statistics. RSS is in a unique position to bring free traffic because they are content-driven, and if they include interesting or valuable information, will pique the curiosity of web-surfers and entice them to visit a particular site. 6.) Less Effort Newsletters and E-zines undeniably bring visitors, but the effort involved in creating, distributing and maintaining a newsletter can be a burden. Maintaining the list, ensuring the list is clean, growing the subscriber base, updating and removing bad e-mail addresses, all take time. RSS feeds are not burdened with those issues. There are easy-to-use RSS feed creation tools that require little effort, allowing publishers to recycle content, often simply cutting and pasting into RSS feed creation software. FeedForAll RSS feed creation - http://www.feedforall.com Consider supplementing existing communication venues with RSS. Place the contents of newsletters into feeds and measure the results. You might be surprised at the added traffic. Examples of various feeds with different intended purposes - RSS feed - http://www.rss-specifications.com/blog-feed.xml Establishing expertise in a specific field. Business Feed - http://www.notepage.net/blog-feed.xml Contains product and industry information. Marketing Feed - http://www.softwaremarketingresource.com/blog-feed.xml Builds relationships, endorses products in industry sector. RSS has potential to help companies develop strong relationships with consumers and creating brand loyalty with customers. While the world will not end tomorrow, nor will business come to a screeching halt if you don't use an RSS feed, there are a number of reasons online businesses should consider using RSS feeds.
interactive
The Internet has been touted as a global forum covering thousands of topics including interactive. What it lacks in human contact it makes up for in pages. The major search engines have indexed tens of thousands of interactive websites. All of these sites have people behind them but how can you determine whether one site is better than another. We believe we have found the very best interactive sites and the links appears here: Abundant as it is in written materials the Net is also, fortunately, a place where you can chat online with other people interested in interactive. There are lots of interactive chat related sites on the Net. People passionate about interactive can meet online and exchange information in real time with each other. If you have ever attended a interactive convention then you will know how valuable these live exchanges can be.
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